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Fact #74334

When:

29061995

Short story:

Deutsche Entertainment AG (DEAG) is founded in Germany by a group of German businessmen including concert promoter Peter Schwenkow. DEAG is planned as an international concert group embracing venue ownership and management, tour and concert promotion, ticketing, sponsorship, merchandising, security and other support services. It will become one of the leading providers of live entertainment and the largest organizer of classical events in Europe.