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Fact #131762

When:

Short story:

On their Rock Or Bust tour, AC/DC play at the Roskilde Festival Site, Roskilde, Denmark, Europe, supported by Vintage Trouble.

Full article:

Tor Nielsen (Head Promoter, Live Nation, Sweden) : We booked all of the Scandinavian shows. We got involved with this tour in the autumn of 2014, deciding when the best period was to have them, which markets we should do them in, and they don’t go on tour very often. They get demands from everywhere but they can’t do everything.

Finally we got the window in July which suited us well. We were talking about possibly doing Parken because their preference is to do stadiums but it wasn’t available, so we decided to use the Roskilde Festival site one and a half weeks after the festival. Then we went up to Norway and did Valle Hovin, 40,000 seats, followed by Stockholm Friends Arena, then a new site in Finland, Kantola Event Park in Hämeenlinna where we sold 55,000, and finally ended our run in Warsaw at The National Stadium, for which I worked very closely with our local promoter, Steven Todd. That sold 58,000 which set a new venue record.

Roskilde sold out in a blink. A little bit of a surprise that it went that fast because it is 55,000 tickets. Oslo selling out was not so much of a surprise - it took about one day. Stockholm sold out in under two hours, the tickets went as fast as we could make them available.

I was surprised by the mix of the audiences too, a lot more young people than I’d expected and so many more women than in the old days. They didn’t attract the ladies fifteen or twenty years ago. There were ladies from the mid-20s to the mid-40s.

Friends Arena in Stockholm suited them perfectly. It’s a stadium and they love playing stadiums, but it also has a roof and in the Swedish summer if you close the roof you get the full effect of the show all the way through.

AC/DC have always been concerned that tickets should be affordable for their fans, so we take that into consideration when we make offers, that we cannot go crazy on ticket prices. For example, we did 113 dollars in Denmark, 6.80 Danish; 7.50 Norwegian which is 107 dollars; Sweden is an average price of 87; Finland 97 dollars, €80.

As with most shows we do, the best tickets go first.

I saw all five of the shows we promoted. The band was great, Angus is as good as ever. At the last show, 58,000 people in Warsaw, I thought the audience was unbelievable, very receptive. And in Kantola Event Park in Hämeenlinna the site, the whole event, it was very scenic with the river running by and the lake nearby, that was also very special. That’s a brand new purpose built greenfield site in a city which is 100km north of Helsinki and 90km south of Tampere, so it is very conveniently located for both.
(Source : interview with Johnny Black of Audience magazine, September 2015)