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Fact #114731

When:

Short story:

The Chevrolet Motor Car Company is founded in Detroit, Michigan, USA, and will become a serious competitor to the Ford Model T in the automobile market in the USA. Quickly nicknamed Chevy, the company's vehicles will become much-loved by drivers, and will inspire numerous references in song lyrics, perhaps most notably, "Drove my Chevy to the levee" in Don McLean's 1971 hit American Pie.